Artist Profile: Vintage Vinyl Journals

31 January, 2012 0 comments Leave a comment

If you’re a youngun, you may not remember the days when vinyl was king. Once upon a time, we listened to music on large black discs called records. Each side contained half an album’s worth of songs, and you had to take good care of them or “Hey Jude” would turn into “Hey…hey…hey…hey…” until you moved the needle. What’s a needle, you say, iPod generation? Don’t worry about it. While DJ’s and purists still rely on records, the majority have been discarded and wait in dollar bins hoping for a rescue before their inevitable journey to the landfill. Well, get ready to meet a record rescuer!

Katie Pietrak of Vintage Vinyl Journals lovingly pays homage to the beauty and fun of records by making them into seriously nice journals, and we’re stoked to welcome her to Modern Mouse!

Your business story

Katie shared an excellent article by Jennifer Raphael below to enlighten us digital-age music fans about her great re-use of vinyl:

So maybe you don’t own a record player anymore, but thanks to one creative music lover, you now have an eco- friendly way for you to enjoy your favorite albums.

It all began when Katie Pietrak, a music enthusiast and craft hobbyist, was organizing her own record collection one afternoon – a collection of several thousand albums she started amassing when she was 15. Something clicked while she was admiring the shiny black vinyl, the colorful circular labels and the vintage album art. Why not take these beautiful albums and make them into notebooks?

“I created the journals as a new way to repurpose and reuse the vinyl albums I have been collecting for years,” Pietrak says. “It’s a great way for me to remember the music I love and still listen to. I love to doodle and write and making these journals marries two of my favorite interests.”

Pietrak takes customer feedback to heart, and is thrilled to have received very positive reviews. “From day one we have had a lot of interest and customers are even going a little ‘vintage’ with their feedback,” she says. “We’ve heard, ‘they are really neato’ to ‘tres cool’ to ‘awesome!’”

The company unites all of Pietrak’s passions with her organization and business skills. The journals are truly works of art, handcrafted using the authentic record itself on the front, which is cut into a square so the label is in the center. Pietrak says most of the albums she uses are scratched or damaged and since they can’t be played anymore, they would otherwise be trashed. For the back and to reinforce the book, Pietrak uses a section of the album cover making each album truly unique. Inside are 240 acid-free high quality unlined recycled pages. The paper is thick and toothy, making it a pleasure to write on.

“We have great interest and pride in our journals,” Pietrak says. “We hope others enjoy writing in them as much as we enjoy making them.”

Your past work experience or your current day job…

Inspired by the idea of creating something truly unique, Pietrak, who has an MBA from St. Joseph’s University and spent her career in the corporate world, decided to move back to her family’s home in Telford, PA. With the support of her family and her boyfriend, an avid writer, she launched Vintage Vinyl Journals in the spring of 2011.

Fun facts about you, your craft or your business (“did you know…”)?

Did you know we were recently featured as part of the following websites newspapers and blogs:

Diane Sawyer’s World News – Made in America product list
Manayunk Eco Arts Festival – Eco Artist Sneak Preview and on CBS3 Philadelphia Talk Philly television program – Item of the Day
The Alternative Consumer – feature article “recycled musical memories – vintage vinyl journals”
greenUpgrader – feature article and interview “Vintage Vinyl: Recycled Record Sleeve Journals”
Upcycle Magazine – Hands-on review | Earth to Philly news – feature article “Grooviest book covers ever”

Awesome! We’ve got a great selection of journals in stock right now, including The Monkees, The Doobie Bros, and the inimitable Barbra Streisand. Get ‘em while they’re hot! And just to continue this trip down memory lane, here are The Monkees singing a classic vinyl hit! Enjoy!


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